Dodge unveiled a special edition of the next-gen Charger Daytona muscle car at this year's Spring Fest. After a 5-year break, the popular event returns for muscle car fans from all over the country.
The highlight of the event was the all-electric Charger Daytona Scat Pack, now the fastest and most powerful EV muscle car in the world. With EVs popular in California—more than 376,000 have been registered by 2024, Dodge showed off new personalization options for the Charger to connect with old and new fans.
One of the standouts is the Charger Daytona with dual matte black Fratzog stripes, with red trim and repeating Fratzog logo pattern—symbolic of Dodge's future in electric cars. It's compatible with glass and steel roofs, so the design is visible from inside the car.
“California is a big market for us, and Spring Fest is the perfect place to hear feedback from the community,” said Dodge CEO Matt McAlear. “We want to engage with Charger fans and share what’s next for the brand.”
