Seoul is home to a variety of flagship stores that focus on fashion and design. One of these is CARHARTT WIP in Sinsa, known for its spacious space and industrial theme that provide a comfortable shopping experience. Meanwhile, MAISON MARGIELA is known for its minimalist presentation of fragrance and KITH has become a lifestyle brand with collaborations from well-known names such as Supreme and Versace.
POLÈNE, a brand of elegant bags, has a flagship store in Sinsa with a natural ambiance, reminiscent of art and design. FENDI Casa in Gangnam features a luxurious shopping experience, offering not only products but also an upscale experience.
A good example of minimalist design is LEMAIRE in Hannam, located in a house from the 1970s in Korea. Here, a charming atmosphere and careful integration of design with history can be seen.
These flagship stores offer more than shopping; it's a journey into the world of art, design, and lifestyle. Each store is an experience, and not only products can be bought, but also a new perspective on modern design.
In each of Seoul's trendy districts, these flagship stores provide an opportunity to glimpse global design trends. It's not just the products that appeal, but also the unique experiences that will give you a new perspective on fashion and lifestyle.