NBA Champion and reigning Finals MVP Jaylen Brown has officially joined team Oakley for his first ever brand partnership. This collaboration will last several years and will focus on shaping a new design philosophy in the world of Oakley. Together with the development, innovation and research teams, the partnership will launch special edition products with Brown's sportswear brand 741.
As the brand's eyewear ambassador, this NBA season will see his pre-game “tunnel fit” walks wearing the iconic Oakley styles from the early 2000s, including Over The Top and Polaris.
"This is the first brand partnership in my career because I want to collaborate only with brands that reflect my vision and values—self-expression, style, and unity," said Brown about the partnership. "Oakley's dedication to the development of sports and culture, while inspiring today's youth, is what makes this partnership so meaningful."
Along with being an Oakley brand ambassador, Brown joins Patrick Mahomes, Paolo Banchero, Diamond DeShields, Justin Jefferson, and many others. Outside of sports, Oakley is also busy working with the likes of Palace, Bodega, and Podpah Podcast.
