At the 2024 SEMA Show in Las Vegas, Toyota unveiled the Ultimate Tailgate Tundra, a custom-built powerhouse for tailgating inspired by its collaboration with the NFL. Designed for sports enthusiasts and adventure seekers, this Tundra build transforms traditional tailgating into a unique game day experience.
The Ultimate Tailgate Tundra stands out with a unique retractable staging shell that rises from the truck bed at the press of a button, powered by four electric actuators. This mechanism reveals five weatherproof 55-inch screens, ensuring fans won't miss any action. Additionally, the spacious 180 Dual Plus R-Filler canopy provides 185 square feet of shade.
Beyond the visuals, the Tundra features a premium audio setup. Equipped with JBL Club Marine Series components, the sound system includes tower speakers and subwoofers powered by dedicated amplifiers, delivering solid and high-quality sound. Toyota's custom Tundra goes even further with integrated satellite WiFi for live streaming and a generator that keeps the setup fully self-sufficient.
The Ultimate Tailgate Tundra celebrates our collaboration with the NFL and showcases the versatility of the Tundra," said Mike Tripp, group vice president of marketing at Toyota. Attendees at this year's SEMA can view the Ultimate Tailgate Tundra in person until November 8.