Levi's continues to show support for music with a new collaboration that is sure to please fans. They collaborated with a global superstar and one of India's biggest musicians, Diljit Dosanjh, even before the start of his highly-anticipated tour of India.
News of the collection comes after Dosanjh sold out not just one, but three nights at London's O2 Arena this month, proving his unparalleled global appeal. Classic fan merch is given a new twist with the “Dil-Luminati” collection, which aims to celebrate the legacy of the artist and his loyal fanbase.
The collection includes graphic tees, hoodies, sweatshirts, and trucker jackets, as well as Levi's newly launched 578 Baggy Jeans. Inspired by Dosanjh's signature style, the collection's pieces feature popular catchphrases and lyrics from his songs such as “G.O.A.T.,” “Lover,” and “Born To Shine.”
Additionally, personalization pieces will also be available at select flagship stores, including limited-edition pins and patches.
Peep the first look at the Levi's x Diljit Dosanjh collaboration above and head over to Levi's India to purchase. The collection is also available in special pop-ups at select concert venues during the tour.
If you haven't seen it yet, check out the latest team-up of Kenny Scharf and Axel Arigato.
